Transmedia Storytelling – Renewal in the music industry

Outro: How to revitalize the music business? Transmedia Storytelling is a field borrowed from our American friends. Existing under this name for about twenty years...

Transmedia Storytelling – Episode 5/5: Johnny Cash

Episode 5: A visual testament to the memory of Johnny Cash Johnny Cash is a singer, guitarist and a country music American songwriter. He is...

Transmedia Storytelling – Episode 4/5: Arcade Fire

Episode 4: An immersive visual experience offered by Arcade Fire Arcade Fire is an indie rock band from Montreal. With an extraordinary stage presence, they...

Transmedia Storytelling – Episode 3/5: Gorillaz

Episode 3: Journey to Plastic Beach, the Transmedia Storytelling game by Gorillaz Gorillaz is a British virtual band created by Damon Albarn (Blur) and Jamie...

Transmedia Storytelling – Episode 2/5: Jay Z

Episode 2: Discovering the autobiography of Jay Z, "Decoded", through an alternate reality game In a much more "marketing" approach than Nine Inch Nails, in...

Transmedia Storytelling – Episode 1/5: Nine Inch Nails

Episode 1: Nine Inch Nails, a long-term relationship in the Transmedia Storytelling In 2007, Nine Inch Nails with his leader Trent Reznor set up an...

The game as Transmedia Storytelling in the music industry

In an era where the music industry is not at its best, it is important to redefine the classic business model (Major → artist...

27 Club – Episode 6/6: Jimi Hendrix

Episode 6: Jimi Hendrix: The Voodoo Child! In our last article about The 27 Club and not the least, I'll tell you about a fabulous...

27 Club – Episode 5/6: Robert Johnson

Episode 5 : Robert Johnson : The devil's hand! → Discover our design inspired by the story of Robert Johnson carved out from a recycled...

27 Club – Episode 4/6: Janis Joplin

Episode 4 - Janis Joplin : The Pearl of Rock’n’roll! The lightning career of Janis Joplin began in 1967 to go out in 1970 in...

27 Club – Episode 3/6: Amy Winehouse

Episode 3 – Amy Winehouse: A diva with a velvet voice and a self-destructive temperament! Kids! We are on the 23rd of July! The exact...

27 Club – Episode 2/6: Kurt Cobain

Episode 2 – Kurt Cobain: The hypersensitive prince of the Grunge music scene of Seattle! On April 5th, 1994, Kurt Cobain has passed...

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